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Our Story


We are Erin and Andy, the founders of Conjure Apothecary. We are a family business based in Saskatchewan, offering handcrafted items to help you connect with your inner magic and power. Conjure Apothecary was founded in 2021, but the wisdom upon which each of our products is based is centuries-old. To craft ritual products of superior quality, we use methods and materials that were around long before the days of mass-produced products shipped over long distances. As you browse our site, you may feel the old world and magic at your fingertips.

Erin grew up in Nova Scotia, and spent all of her free time collecting magic rocks on the seashore, hiking in enchanted forests, recharging with the energy of the ocean, camping, and connecting with nature. Her parents instilled in her and her brothers many traditional Celtic beliefs and encouraged them to find their spirituality in nature. 


As a musician, Andy finds the power of music deeply healing. Through his music, he connects with his ancestors, and finds his inner balance. He makes meditation a priority in his morning rituals, and is often found sneaking a moment of mindfulness at any hour of the day. His calm, steady presence is the perfect balance to Erin's fiery personality.

The Magic:

It begins when the candles are being poured by Andy. He uses music to get in the right frame of mind and pour your candles with his peaceful energy. When Erin decorates each one by hand, she begins by collecting the herbs and stones to be used and performing a smoke cleansing ritual. When she decorates each candle, she meditates on the intention behind each one (protection, love, inner peace etc.) Before sending our products out the door, we always do a quality check and a final intention ritual that the intended owners of the product will find what they are seeking from their items.


Remember, while all of our products are made with intention and a bit of magic from us, the power truly comes from you.

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